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Nikhil Kapoor Leads AGRANA Fruit India’s 100% Acquisition via Management Buyout with Strategic Investment from Danish Equbal

Nikhil Kapoor Leads AGRANA Fruit India’s 100% Acquisition via Management Buyout with Strategic Investment from Danish Equbal

Fruit Formulations Private Limited Set to Revolutionize India’s Fruit Processing Industry

New Delhi, India – In a transformative move set to reshape the fruit processing landscape across the Indian subcontinent, Nikhil Kapoor, former Head of Sales at AGRANA Fruit India, has successfully completed the 100% acquisition of AGRANA Fruit India Private Limited. This strategic Management Buyout (MBO), backed by significant financial support from Danish Equbal, has led to the rebranding and formation of Fruit Formulations Private Limited (formerly known as AGRANA Fruit India Private Limited). The new entity is set to become a market leader in the fruit-based products sector, driven by innovation, quality, and strategic expansion.

Nikhil Kapoor: A Leader with Vision and Proven Success

With over 20 years of experience in the food, ingredients and fruit processing industries, Nikhil Kapoor has a strong background in business development, sales strategy, key account management, and customer relationship building. His career includes leadership roles at companies such as Cargill Foods and Givaudan Flavours, where he consistently drove business growth and expanded market share.

A key entrepreneurial achievement for Kapoor was founding Blue Ingredients Private Limited, which he successfully led from 2018 to 2021. Although Blue Ingredients is no longer operational, the experience of building and scaling a company has shaped Kapoor’s leadership approach and strategic thinking.

At AGRANA Fruit India, Kapoor excelled in key account management, particularly with large dairy clients, driving new product development and customer service improvements. His leadership resulted in several breakthrough solutions and a strengthened relationship with key accounts, significantly enhancing delivery efficiencies.

Kapoor also led the launch of innovative products for the Bakery and HoReCa sectors, including Fruit Crushes, Fillings, and Syrups. These innovations helped position AGRANA as a leader in India in specialized fruit-based solutions. Additionally, Kapoor spearheaded the company’s geographic expansion into North India, South India, and Nepal, contributing to significant business growth.

As the CEO of Fruit Formulations Private Limited, Kapoor is focused on taking the company to new heights. Commenting on the acquisition, he said:

“This 100% acquisition is not just about ownership—it’s about building a platform for innovation and redefining the fruit processing industry. Our goal is to set new standards for quality and customization and become the preferred partner for our clients. Through market expansion and continuous innovation, we aim to reshape the industry and create lasting impact.”

Danish Equbal: A Strategic Investor with a Vision for Growth

The success of this acquisition was made possible by the strategic financial backing of Danish Equbal, a seasoned investor with a strong record of driving growth in various industries. Danish is also the Founder and Director of Brickfolio Pvt. Ltd., a prominent real estate and investment firm based in Pune. Under his leadership, Brickfolio has transformed property investment through technology, market insights, and client- centric solutions.

Danish’s decision to invest in Fruit Formulations Private Limited reflects his confidence in the company’s potential to become a leader in the fruit processing sector. His investment will help the company scale operations, explore new growth opportunities, and drive product innovation.

Commenting on the venture, Danish Equbal said:

“Nikhil Kapoor is a proven leader with an exceptional track record. His vision for Fruit Formulations aligns perfectly with my investment philosophy, which focuses on supporting high-potential businesses. Together, we are laying the foundation for long-term success.”

A Strategic Focus on Customisation, Innovation, and Strategic Growth

As Fruit Formulations Private Limited embarks on its growth journey, the company will leverage Kapoor’s expertise in product innovation, market expansion, and customer service. With consumer demand increasingly shifting toward natural, health-conscious, and customized products, the company is well-positioned to capitalize on these trends.

Building on the momentum from AGRANA, Kapoor plans to diversify the product portfolio with clean-label ingredients and customized formulations for both B2B and B2C markets. The company will also prioritize key sectors, such as Bakery, HoReCa, and dairy and ice cream clients, while deepening partnerships and delivering value-added solutions to the food industry.

Geographic expansion across India and South Asia will be central to the company’s growth strategy, focusing on new markets and strengthening its presence in established regions. Customization will remain at the heart of operations, aligning with global trends toward personalization, convenience, and health-conscious consumption.

Kapoor added:

“Our mission is to stay ahead of market trends by delivering innovative, customized solutions that meet the evolving needs of our customers. With Danish’s support, we are poised for rapid growth while maintaining our focus on quality and sustainability.”

A New Chapter for India’s Fruit Processing Industry

The formation of Fruit Formulations Private Limited marks the beginning of a new era of growth, innovation, and leadership in India’s fruit processing industry. With Nikhil Kapoor’s extensive experience and Danish Equbal’s strategic and financial backing, the company is set to push the boundaries of innovation and expand its footprint across the Indian subcontinent market.

As CEO, Kapoor will lead Fruit Formulations Private Limited toward becoming a driving force in the transformation of the industry—centred on quality-driven innovation, tailored solutions, and ambitious market expansion.

About Fruit Formulations Private Limited

Fruit Formulations Private Limited, founded following the 100% acquisition of AGRANA Fruit India Private Limited, specializes in developing innovative and high-quality fruit-based solutions for industries including dairy, ice-cream, bakery, and foodservice. With a focus on customization, innovation, and strategic market growth, the company is positioned to lead the fruit processing sector across the Indian subcontinent and beyond. Backed by strategic investor Danish Equbal, the company is committed to delivering the next generation of fruit-based products through quality-driven innovation and sustainable practices.

Dodla Dairy Adopts TecWork QualityMaster to Streamline Documentation and Enhance Quality Management

Dodla Dairy Adopts TecWork QualityMaster to Streamline Documentation and Enhance Quality Management

Hyderabad (Telangana) [India], November 4: Dodla Dairy, one of India’s leading dairy brands, has partnered with TecWork QualityMaster to overcome document management, inspection, and audit challenges. Known for products like curd, lassi, milk, ice cream, and paneer, Dodla Dairy operates across 11 states with over 2,000 distributors.

Challenges and the Need for a Solution

Dodla Dairy faced difficulties managing licenses, vendor verifications, and certifications, with manual processes causing delays, errors, and resource strain. Without an efficient tracking system, staying on top of expiring documents and coordinating across shift-based teams became cumbersome. Inspections and audits further added complexity, with manual workflows prone to errors.

“We encountered significant challenges, and they were costing us time and resources,” said Mohana Kumar, QA Head at Dodla Dairy. “A reliable Quality Management System (QMS) was essential.”

TecWork QualityMaster: The Solution in Action

TecWork QualityMaster provided Dodla Dairy with an integrated Quality Management System to meet these challenges through its range of modules that included Document Management, Inspection Plan, Audit Management, NC & CAPA, Risk Management, and more.

It aided Dodla in managing and store various documents including licenses, certifications, vendor verifications, and other documents. It also maintained document histories and versions, enabling easy searches through indexing and keywords, thereby simplifying the entire document management process.

Role-based access helped Dodla ensure secure access to sensitive data with approval protocols, something they badly needed. While the Inspection Module simplified quality control, enabling test tracking, non-conformance reporting, and checklist management. Moreover, the Audit Module digitized audit workflows, improving efficiency and reducing errors.

Talking about the software Krishna Prasad, IT head Dodla Dairy, said, “The experience with TecWork QualityMaster has been so far so good. The software is flexible and easy to use. It meets our challenges effectively. As it is a cloud based- solution, it offers real-time updates which enables us to take faster decision.”

Chirag Panjwani, VP TecWork QualityMaster said, “I am happy to share that the solution has addressed many challenges of Dodla Dairy. We are committed to innovate in our offerings and provide more holistic solutions to our partners”.

Special Diwali Offer by TecWork Global Business Solutions

Although the pricing of the software is pocket-friendly, yet on the occasion of Diwali TecWork is offering flat 25% discount on QualityMaster. This festive offer makes it an excellent opportunity for organizations seeking a robust Quality Management System (QMS) software to secure a cost-effective solution that meets their needs.

Dodla Dairy

Dodla Dairy Limited, headquartered in Hyderabad, was incorporated in 1995 and began production in 1998. With procurement spanning 5 states and products available across 11 states, Dodla Dairy is a trusted brand in India.

TecWork QualityMaster

QualityMaster is a product of TecWork Global Business Solutions Pvt. Ltd. where cutting-edge technology converges with business excellence. We are dedicated to empowering businesses through innovative solutions that specialize in and seamlessly align with diverse business objectives like fleet management, quality management, HR management and such.

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Religious Freedom Violation and Intolerance Spark International Controversy

Religious Freedom Violation and Intolerance Spark International Controversy

South Korean local government cancels international event with 30,000 participants from 78 countries, causing international damage

On October 29th, an administrative decision by a South Korean government agency sparked international controversy, raising concerns about religious freedom and causing substantial financial loss.

The “Religious Leaders Forum and Graduation Ceremony,” a joint initiative by two prominent religious organizations, was set to take place in Paju, South Korea. The event was expected to draw over 30,000 participants from 57 countries, including 1,000 religious leaders representing Christianity, Buddhism, Islam, and Hinduism.

However, the Gyeonggi Tourism Organization, a public entity under Gyeonggi Province, abruptly canceled the venue rental without prior notice. This last-minute decision has resulted in significant financial damage to the international event. Organizers of this event stated that the cancellation constitutes an unconstitutional act of discrimination against a specific religion, violating religious freedom, human rights, and due process of law.

The hosting organizations, the Association for Buddhist National Unification of Korea and Shincheonji Church of Jesus, said that they had received official confirmation on October 23rd and 28th that there was no plan of cancellation. They also said that the unilateral cancellation was an unreasonable administrative action targeting a specific religious group. They further emphasize that other events scheduled for the same day were not affected, suggesting that the cancellation was “administrative decision caused by opposition from a specific religious group,” which “violates the principle of separation of church and state guaranteed by the Constitution.”

The Gyeonggi Tourism Organization cited security concerns related to recent North Korean actions and the planned activities of a North Korean defector group as reasons for the cancellation. However, it was pointed out that other events, such as civilian bike rides and foreign tourist visits to the DMZ, were permitted within the same designated area.

The incident has reignited international debate about religious freedom and tolerance in South Korea. The U.S. State Department’s International Religious Freedom Report has previously highlighted concerns such as the prosecution of Shincheonji Church of Jesus and the government’s refusal to approve mosque construction.

The Association for Buddhist National Unification of Korea and Shincheonji Church of Jesus call upon the South Korean government to respect religious freedom, uphold human rights, and rectify this unjust decision. They urge international organizations to monitor this situation and take appropriate action to protect religious freedom.

Japan India Industry Promotion Association ( JIIPA ) and INFOEYE Partner to Further Promote Business between India and Japan

Japan India Industry Promotion Association ( JIIPA ) and INFOEYE Partner to Further Promote Business between India and Japan

The Japan India Industry Promotion Association (JIIPA, Minato-ku, Tokyo, Chairman: Prashant Godgate) and INFOEYE (Chiyoda-ku, Tokyo, CEO: Takayuki Sedodoi) have formed a partnership to further promote business between Japan and India. This partnership aims to strengthen business support systems and streamline exhibition operations through the provision of various solutions and online services.

Overview

As part of this partnership, the initial focus will be on providing solutions for the 15th India Trend Fair Tokyo 2025, which will be held in January 2025. This exhibition, organized by JIIPA, will utilize INFOEYEʼs technology to enhance interaction between exhibitors and visitors.

Additionally, INFOEYE will provide operational support for other exhibitions and events through the introduction of Kirikom Plusʼs exhibition functions. These functions will improve efficiency and facilitate seamless information sharing between exhibitors. Visitors will also be able to use their smartphones to select products, access detailed product information, and create pick-up lists, ensuring a smooth and convenient experience across languages.

All services under this partnership, including exhibition solutions and members-only websites, will support Japanese, English, and Hindi, creating an accessible environment for exhibitors and visitors alike.

Unlocking New Business Opportunities through Collaboration

This partnership is expected to significantly enhance the efficiency of exhibitions and events involving companies from both Japan and India. With the introduction of Kirikom Plusʼs exhibition functions, exhibitors will be able to track visitorsʼ product picks and other activities in real time, reducing operational burdens. This will allow exhibitors to respond promptly to visitor interests and needs, maximizing opportunities for business negotiations. Additionally, the creation of a members-only website will facilitate networking and information sharing, fostering long-term collaboration.

The partnership also opens doors for expanding these solutions to other exhibitions and events, accelerating efforts to promote business between Japan and India.

References

Japan India Industry Promotion Association (JIIPA)

JIIPA is an NPO based in Tokyo, promoting economic exchange between Japan and India. It collaborates closely with embassies, government agencies, industry organizations, chambers of commerce, and non-profit organizations to maximize business opportunities between the two countries.

INFOEYE Co., Ltd.

Since its founding in 2002, INFOEYE has been providing solutions for the textile industry and image clipping services to support businesses in both Japan and India. Its expertise in apparel-related solutions and image clipping services has been widely adopted, helping facilitate smooth business operations between the two countries.

Contact Information for this Partnership

INFOEYE

Contact Form: https://infoeye.com/contact

JIIPA

Contact Form: https://npo-jiipa.org/contact-us

A new wind of business is blowing between Japan and India̶look forward to the future created by the collaboration between JIIPA and INFOEYE.

*1 Kirikom Plus is available to start using for free.

The Hub by infinite-VARIABLE Achieves NVidia GeForce Certification, Elevating Gaming and Community Experiences

The Hub by infinite-VARIABLE Achieves NVidia GeForce Certification, Elevating Gaming and Community Experiences

Pune, India — 04.11.2024 — The Hub, powered by infinite-VARIABLE, is proud to announce its official certification as an NVidia GeForce Certified centre. This certification marks a significant milestone in The Hub’s mission to create a high-quality, immersive experience for gaming enthusiasts, artists, and tech innovators across India. As a certified NVidia GeForce partner, The Hub joins an elite group of global centres equipped to offer top-tier graphics performance and industry-leading gaming experiences.

This certification ensures that The Hub’s users can access the latest in graphics technology, meeting NVidia’s rigorous standards for performance, quality, and user engagement. As part of this certification, The Hub has its systems with NVidia’s cutting-edge GPUs, enabling seamless gameplay and offering a visually rich environment suitable for both professional gaming and creative development.

“We’re thrilled to become an NVidia GeForce Certified centre. This certification validates our commitment to providing an unparalleled experience for our community,” said Arnav Pralin Fadnavis, Founder of infinite-VARIABLE. “The Hub is not just a gaming space; it’s a tech and cultural innovation centre where creativity and cutting-edge technology merge. This partnership with NVidia elevates what we can offer to gamers, developers, and artists alike.”

An Enhanced Experience for the Gaming and Creative Community

The Hub provides community members access to an immersive environment where NVidia’s state-of-the-art graphics bring games, digital art, and virtual spaces to life. By incorporating NVidia’s powerful hardware, The Hub supports professional esports training, immersive 3D design, and virtual reality experiences—all under one roof. This partnership will also enable The Hub to host NVidia-endorsed tournaments and exclusive events, adding a new dimension to the community’s engagement.

Franchise Opportunities Available for Pan-India Expansion

With franchise options now available, infinite-VARIABLE invites partners to join in expanding The Hub across India, fostering a nationwide network of high-performance community spaces. This expansion aims to connect gaming, tech, and arts communities and provide franchisees with access to NVidia-certified technology and operational support.

About infinite-VARIABLE

infinite-VARIABLE is a visionary organisation dedicated to building adaptive community spaces that bridge the physical and digital realms. Established in 2020, infinite-VARIABLE has been at the forefront of creating versatile spaces that cater to the evolving needs of artists, tech enthusiasts, and entrepreneurs. From managing community hubs to launching initiatives that support emerging talent and drive innovation, infinite-VARIABLE is committed to sustainability, accessibility, and impactful growth.

Through its pioneering projects like The Hub and iVUniverse, infinite-VARIABLE continually reshapes what community spaces can be, creating environments that empower individuals to connect, create, and collaborate. The organisation’s mission emphasises sustainable practices, technological advancement, and community engagement, making it a leader in India’s burgeoning community-driven space industry.

About The Hub powered by infinite-VARIABLE

Since its inception, The Hub has been dedicated to creating inclusive, community-driven spaces that empower gamers, artists, and tech enthusiasts. Equipped with world-class facilities and powered by NVidia GeForce, The Hub is redefining gaming culture in India, emphasising sustainability, accessibility, and technological advancement. Through a range of unique offerings, including gaming rooms, blockchain workshops, and collaborative tech spaces, The Hub is committed to shaping the future of community spaces.

For more information about The Hub, NVidia GeForce certification, or upcoming events, please visit https://infinitevariable.com/the-hub-community or contact us at connect@ivuniverse.com.

Contact:

infinite-VARIABLE Media Relations

Rohan Bhardwaj

pr@ivuniverse.com

8261895572

Awestruck is revolutionizing Gifting in India with Unmatched Personalization and Style

Awestruck is revolutionizing Gifting in India with Unmatched Personalization and Style

In a market ripe with potential, Awestruck stands out as a game-changer in the Indian gifting industry. It fuses state-of-the-art technology with a deep understanding of contemporary consumer needs. Rooted in the delivery of not just gifts but extraordinary experiences, Awestruck serves a discerning clientele that values innovation, personalization, and sustainability.

Distinctive Approach with Luxurious Collaborations

Awestruck sets itself apart through strategic alliances with luxury brands and skilled local artisans, curating a product range that embodies the diverse Indian culture while resonating with contemporary preferences. This unique collaboration results in exclusive offerings that instill a sense of pride and a touch of the extraordinary, making every Awestruck luxury gift hamper a symbol of prestige and luxury.

Revolutionizing Corporate Gifting

Awestruck has also made significant strides in the corporate gifting sector, a niche that is experiencing substantial growth. Following extensive research involving numerous businesses and their employees, Awestruck has tailored its offerings to align with the dynamic trends and aspirations of different generations. Each gift hamper is designed to resonate with the recipient’s lifestyle and aspirations, thereby boosting morale and fostering a positive corporate culture. This thoughtful approach has not only earned praise from users but also positioned Awestruck as a pioneer in the market.

Investor Opportunity in a Growing Economy

For investors, the allure of Awestruck lies in its robust potential for growth within the booming Indian economy, where luxury and personalized consumer spending are on the rise. Awestruck’s commitment to leveraging advanced analytics to enhance user experience is a testament to its forward-thinking approach, promising to set new standards in how gifts are chosen and appreciated. This commitment ensures Awestruck’s future dominance in the premium segment of the market, a fact that potential investors can be confident in.

About Awestruck:

Awestruck is a visionary gifting platform that redefines how gifts are given and received. By harnessing technology and exceptional customer insight, Awestruck crafts and delivers gifts that are as unique as the individuals who receive them. The company is headquartered in Thane, Maharashtra, and continues to expand its influence in the luxury gifting market, driving trends and setting standards in the process.

For media inquiries, please contact:

Namrata Agrawal

hugs@awestruck.gifts

https://awestruck.gifts

Exciting Draw 128 Results and Diwali Bonanza Announcement!

Exciting Draw 128 Results and Diwali Bonanza Announcement!

Last Thursday, O! Millionaire held its thrilling Draw 128, and the excitement was palpable as participants awaited the results.

Winning Numbers

The winning numbers for Draw 128 on October 24, 2024, are:

  • Winning Numbers: 10, 14, 19, 24, 26, 34, 37
  • Winning Green Certificate ID: 7T8P TFVC
  • Grand Prize: AED 100,000,000

As the draw concluded, participants eagerly checked their numbers, hoping to join over 117,000 players who have claimed prizes totaling over AED 26,500,000! This showcases O! Millionaire’s commitment to providing thrilling opportunities for everyone involved.

Thursday’s draw introduced a Live Watch feature on the website as well, allowing participants to experience the excitement in real-time, with viewers also joining the live streams on O! Millionaire social platforms: YouTube, Facebook, and Instagram.

Join the Diwali Bonanza!

In the spirit of celebration, O! Millionaire has launched an exciting Diwali Bonanza Promotion!

One lucky winner will win a 24K Gold-Plated iPhone 15 Pro Max!

  • How to Enter:
    • Buy 3 Green Certificates in one transaction to automatically enter the Diwali Bonanza
    • This special promotion is valid until October 31, 2024, 11:59 PM
    • The Winner will be announced on O! Millionaire’s official Instagram page via a live stream on November 1, 2024.
    • Read all terms and conditions here.

Don’t miss out on this incredible opportunity to celebrate Diwali with O! Millionaire!

Prize Breakdown:

Each Green Certificate purchased gives players a chance to win incredible rewards:

  • Match Any 7 Numbers: AED 100,000,000
  • Match Any 6 Numbers: AED 500,000
  • Match Any 5 Numbers: AED 5,000
  • Match Any 4 Numbers: AED 500
  • Match Any 3 Numbers: AED 10

Plus, players are also supporting O! Millionaire’s tree planting initiative in India, Oasis Park.

Participate in O! Millionaire’s next Thursday draw and the Diwali Bonanza by registering and playing on omillionaire.com or downloading the app on Play Store/App Store.

String Metaverse Expands Global Presence with UAE Approvals and BSE Listing on Oct 31st

String Metaverse Expands Global Presence with UAE Approvals and BSE Listing on Oct 31st

Hyderabad, India – October 28, 2024 – String Metaverse, a pioneering Web3 innovator, expands its global footprint with UAE regulatory approvals and Bombay Stock Exchange (BSE) listing on October 31, 2024. This dual milestone solidifies its position in AI-Blockchain innovation.

The Agentic Economy: Revolutionizing Commerce

String Metaverse’s “Agentic Economy” empowers self-learning AI agents to interact with humans and AI agents using cryptocurrency. Key features include:

  1. Agent-to-human and agent-to-agent commerce
  2. Generative AI-powered digital community commerce
  3. AI agents writing smart contracts with crypto wallets
  4. Real-world asset tokenization with transparency
  5. Blockchain-enabled user monetization

Regulatory Milestones:

String Metaverse has achieved significant UAE regulatory approvals:

  1. AI License
  2. Blockchain Node Operator License
  3. DEpin License from RAKDAO (Ras Al Khaimah Digital Assets Oasis)

“The future of commerce is here – autonomous AI agents transacting seamlessly with humans and machines, unlocking a multitrillion-dollar economy,” said Krishna Mohan, Founder.

Corporate Update:

String Metaverse merges with BIO Green Papers LTD, listing on BSE (Oct 31, 2024) under scrip code 534535, pending name change approval from ROC.

About String Metaverse
String Metaverse develops cohesive Web3 solutions integrating AI, blockchain and gaming technologies, focusing on practical digital commerce applications and regulatory adherence.

Web: https://www.stringmetaverse.com

Mumbai Startup Cuts Video Production Costs by 60% Using AI Technologies

Mumbai Startup Cuts Video Production Costs by 60% Using AI Technologies

Mumbai, October 28, 2024 – SBN Media Mumbai (also known as Sixteen By Nine Media Mumbai) is a Video Production start-up in Mumbai that is shattering traditional video production norms. The company claims that AI generated videos and brand films are completed in days rather than weeks, while slashing production costs by up to 60%. This breakthrough comes as the global AI video market is expected to grow over $3 billion by next year, leaving traditional production houses and marketing departments scrambling to adapt to the digital AI revolution.

Roofix Fasteners AI Video: https://youtu.be/ucgrdx1UmDc

Roofix Fasteners commissioned SBN Media Mumbai to produce an AI brand film that demonstrates the transformative potential of this technology. “Traditional video production is experiencing a seismic shift,” says Gourav Ghosh, Producer at SBN Media Mumbai. “Our AI videos deliver professional-grade content faster and more cost-effectively than ever before, fundamentally changing what’s possible to achieve in commercial video production.”

AI Brand Films by SBN Media Mumbai

While AI generated video production offers significant cost advantages, industry experts emphasize that achieving professional results requires specialized expertise. “There’s a common misconception that creating videos with AI is simply pushing a button,” explains Gourav. “In reality, it demands a unique blend of technical proficiency, creative vision, and deep understanding of AI tools. Our team at SBN Media Mumbai has developed specific skills in prompt engineering, AI model optimization, and hybrid production techniques to ensure consistently high-quality outputs.”

SBN Media Mumbai

This technological advancement is creating ripples across the video production industry. While AI-generated content offers unprecedented advantages in terms of cost-effectiveness and rapid turnaround times, it also necessitates a fundamental rethinking of traditional production roles.

Breaking Geographic Barriers with AI Video Production

The innovation in AI video creation by SBN Media Mumbai isn’t just changing timelines and budgets – it’s eliminating geographic constraints entirely. Companies can now access world-class video production services regardless of their location, with AI technology enabling seamless collaboration across borders.

“One of the most significant advantages of using AI for ad film production is the flexibility and creative freedom it offers”, notes Shailesh Rojatkar, content head at SBN Media Mumbai. “With AI, we can easily create any location or setting we need, without the constraints of traditional on-location shooting. This unlocks several advantages in scripting and enables us to bring our vision to life more efficiently and cost-effectively.”

“Whether you’re a startup or an established corporation, AI brand films offer a level of quality and efficiency that was previously unattainable. Production houses in India can now confidently serve clients from any corner of the globe,” he adds, further emphasizing how AI-driven solutions are reshaping the industry’s approach to creativity and production timelines.

Transforming the Production Process

The revolutionary approach implemented by SBN Media Mumbai represents a significant departure from traditional video production workflows. Instead of requiring extensive crew, equipment, and location shooting, AI-generated content allows for rapid iteration and real-time adjustments.

“Our experience with Roofix Fasteners has shown that AI-generated content can effectively communicate complex B2B messaging,” explains Gourav. “The technology allows us to create detailed product demonstrations, technical explanations, and professional presentations without the logistical challenges of traditional production methods.”

Client Success and Market Response

The Roofix Fasteners project showcases how B2B companies can leverage AI ads for maximum impact. “The AI-generated content exceeded our expectations while remaining cost-effective,” says Hitesh Parmar, Marketing Director at Roofix Fasteners. “The rapid iteration capability was particularly valuable for our marketing needs.”

Market Impact and Future Implications

Recent analysis shows the transformative impact of AI video production:

  • Production costs reduced by up to 60%
  • Production timelines shortened from weeks to days
  • 85% of clients report exceeded expectations
  • 67% of B2B companies are considering AI Brand Films

As AI technology continues to evolve, industry experts predict further innovations in video production capabilities. The success of projects like the Roofix Fasteners brand film suggests that AI-generated content is rapidly moving from experimental technology to a mainstream production tool, with SBN Media Mumbai leading the charge in this transformation.

About SBN Media

SBN Media Mumbai (Sixteen By Nine Media Mumbai) is a pioneering video production company specializing in AI Brand Films and AI Ads. Combining creative expertise with cutting-edge AI technology, we’re transforming how businesses communicate through video.

For more information, please contact:

Gourav Ghosh
SBN Media Mumbai
Phone: +91 9833650364
Email: gourav@sbnmedia.in

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HackerEarth and Amazon Team Up for the Amazon Smbhav Hackathon 2024: Empowering India’s SMBs with AI Solutions

HackerEarth and Amazon Team Up for the Amazon Smbhav Hackathon 2024: Empowering India’s SMBs with AI Solutions

28th October 2024, Bangalore: HackerEarth, a global leader in developer assessment and engagement solutions, is excited to announce its collaboration with Amazon India to host the highly anticipated Amazon Smbhav Hackathon 2024. 

This nationwide event will bring together a large number of participants from diverse backgrounds, leveraging AI and GenAI to create groundbreaking solutions for small and medium-sized businesses (SMBs). 

The hackathon, designed to transform the e-commerce landscape for SMBs in India, will challenge participants to develop innovative tools and solutions that empower SMBs to expand both domestically and internationally. By using AI-powered technologies in their solutions, innovators will focus on real-world challenges such as navigating cross-border trade, compliance with international regulations, and creating AI-powered solutions that enhance SMB efficiency and sustainability.

Key Highlights of the Hackathon:

  1. SMB Empowerment through AI: Participants will harness the power of AI and GenAI to develop solutions that enable SMBs to optimize their business operations, from product listings and multi-channel fulfillment to cross-border trade and sustainability. These tools will be aimed at making businesses more competitive on Amazon’s platform, both in India and globally.
  2. Collaboration to create Real-World Impact: Participants will work alongside successful Amazon sellers and e-commerce experts to refine their ideas and create transformative solutions that align with the real needs of the e-commerce ecosystem.
  3. Driving India’s Digital Economy: The hackathon supports India’s ambitious goal of becoming a trillion-dollar digital economy by unlocking growth opportunities for SMBs through cutting-edge AI-driven solutions.

“Empowering India’s Tech Talent to Drive Innovation”

“We’re excited to partner with Amazon India for this important initiative,” said Vikas Aditya, CEO of HackerEarth. “The Amazon Smbhav Hackathon gives India’s developers, innovators, and entrepreneurs a chance to solve real-world problems using AI. By bringing together the brightest minds, we’re helping SMBs grow while contributing to India’s digital economy. This has been made possible by HackerEarth’s long-standing commitment to building a strong community of developers and problem-solvers.”. 

Azad Tripathi, Sr. Manager, Seller Experience, Amazon added “The Smbhav Hackathon is more than just a competition; it’s a launchpad for innovation that can shape the future of e-commerce in India. We’re looking for bright minds who can turn challenges into opportunities, creating solutions that will empower millions of SMBs across the country”.

Commitment to a Digital India

Aligned with Prime Minister Narendra Modi’s vision of a “Viksit Bharat” (Developed India), the hackathon underscores our commitment to fostering innovation and digitisation for SMB growth. This is expected to be one of the largest tech events in India, attracting a vast community of developers, students, and entrepreneurs. It presents a platform where India’s best minds can showcase their creativity, collaborate with experts, and develop solutions that drive meaningful change.

Phases and Recognition:

Participants will progress through multiple stages—from idea submissions to prototype development, culminating in a virtual Demo Day on December 5-6, 2024. The winners will be celebrated at the prestigious Amazon Smbhav Summit 2024 in New Delhi on December 9-10, where they stand to win cash prizes up to ₹10 lakh and a trip to Amazon’s headquarters in Seattle. Winning solutions could potentially be implemented on a larger scale on Amazon’s platform, impacting millions of SMBs and customers worldwide.

About HackerEarth:

HackerEarth is a global leader in developer assessment and engagement solutions, empowering enterprises to hire, evaluate, and upskill developers based on their skills. With an active community of developers, HackerEarth’s platform enables companies to find the best talent, streamline recruitment processes, and foster continuous innovation. For more information, visit www.hackerearth.com.

For more details on the Amazon Smbhav Hackathon 2024 and to register, please visit: Amazon Smbhav Hackathon 2024 Registration.